Your mission: it is more than a few words that describe your organizations. Your mission statement is the guiding principle by which you, your volunteers, staff, board members etc live and adhere to

How many of your employees know your mission statement?

How do your employees reflect the mission statement on a daily basis?
Think your mission is a static statement? Did you know you can take your mission and turn it into an actionable search query so that keywords will lead people to your website?

Your mission statement + an app= a new way to socially engage young people